How do you trust your intuition and listen to your gut?

I have a strong intuition. I can tell instantly whether I’m going to be friends with someone. I had a gut feeling when I visited NYC for the first time that I would want to live there one day. Dave and I were packing for a beach day once, and at the last second, something inside me didn’t want to go. So we didn’t. 

It’s helpful in making business decisions too. 

But it wasn’t always this way. Like a friend, intuition had to earn my trust. Every time I “do what feels right,” I check back on that decision to see if she passed the test. If my intuition led me down the right path, I would trust her with another decision. 

• I trusted my gut to move out of my parents’ house

• I trusted my gut to pick New York over grad school and jobs in other states

• I trusted my gut that something special was happening in esports even though I knew nothing about video games

Those were the major decisions, but there were also micro decisions that I made daily — which brand partner to go with, which friendships to cultivate, which candidate to hire. Smaller wins that build trust. 

But she has messed up. Once. In 2019. And it fractured my trust in her.

Even today, when I’m thinking of making a decision based on my intuition, my brain says, “But remember that one time she got it wrong?” 

Yes, but remember all the times she got it right? 

Believe in your greatness,

Katrina